Countloyal is the digital loyalty card for independent cafes. Your regulars scan a QR at the counter, their card lives in Apple or Google Wallet, and you finally see who keeps coming back. No app, no POS, no hardware.
Free to 50 active members, forever. No credit card. Then $39/mo.
Already on paper stamp cards?
Your regulars keep the progress they have already earned. Your team keeps the same counter routine. You swap a stack of paper cards for one QR code by the till. That is the whole change.
So you're giving away free rewards without actually building loyalty.
1-minute overview

Print the counter card, place by your till

Customers scan, swipe in their stamps, show you the screen

Card lives in Apple or Google Wallet
How customers find your card
Every entry point adds a member to your programme automatically, with no manual work on your end.
Customer scans, taps ‘Add to Wallet’, and they're in. Works on every smartphone.
Add your join link to email receipts, SMS confirmations, or your Google Business profile.
Members share your card with friends. Each referral joins automatically, so your list grows without you lifting a finger.
No spreadsheets. No meetings. Just a simple list of regulars to look after, and the ones drifting away. One tap to send an offer.
Revenue from loyal customers
$3,420+32%
this month vs last
Avg spend per loyal customer
$24.10+$3.80
across 142 members
Return on loyalty
14.2x↑
every $1 in rewards returns $14.20
Members referred by members
8this month
your list grew itself
3 regulars haven't visited in 28 days. Send them a free coffee reward?
78% of win-backs redeem within 7 days
Tuesday is your slowest day. Run a 2x stamps promo?
Sarah M.
34 visits · VIP
$412
est. from avg spend
James T.
28 visits · VIP
$348
est. from avg spend
Emma L.
24 visits · Regular
$296
est. from avg spend
David R.
21 visits · Regular
$251
est. from avg spend
Olivia K.
Last seen 21 days ago · was 2x/week
$180/mo
at risk
Ben H.
Last seen 18 days ago · was weekly
$96/mo
at risk
Priya S.
Last seen 15 days ago · was 3x/week
$240/mo
at risk
Example dashboard. Your numbers will use your own customer data. No credit card required.
Independent cafes use Countloyal to bring regulars back without an app, a POS integration, or staff training.
Average setup time from signup to live loyalty programme, including printing the counter QR code.
Customers join by scanning a QR code. Their loyalty card saves straight to Apple Wallet or Google Wallet.
Customers scan the counter QR, swipe in their stamps, and show you the screen. No staff action, no hardware, no POS integration.
No technical skills. No hardware. No app for your customers to download.
Customer scans the QR stand by your till and adds your loyalty card to their phone wallet in under 30 seconds.
Customers scan the QR stand themselves after paying to collect their stamp. Nothing for staff to tap or scan. Queue keeps moving. No training required.
They redeem rewards automatically when their card is full. The card resets and the cycle begins again.
Track visits, see your most loyal customers, and send offers to bring people back. Happy members share your card with friends, and the loop feeds itself.
Worried customers will add stamps without buying? They can't. Each stamp shows a live, ticking confirmation your team glances at, and a second stamp within two hours is blocked automatically.
No credit card. First 50 members free.
No technical skills. No hardware. No surprises.
Customers don't need to download anything. The card lives in the wallet they already have.
Scan and stamp in seconds. No searching for lost cards, no arguments about missing stamps.
See who visits, how often, and when. Paper cards give you zero insight. This gives you everything.
No manual tracking or guesswork. Customers are notified automatically when they earn their reward.
Simple, fast, no tech headaches. If you can send an email, you can run a Countloyal programme.
Ready to replace your paper cards?
Set up in 10 minutes. Free for your first 50 members. No credit card.
Start free in 10 minutesThe things every business owner asks before getting started.
No credit card. No commitment. No trial ticking down.
Regulars are worth far more than one-time visitors. With 50 members, that's enough to prove digital loyalty pays for itself before you spend a penny.
Newcomer
Free, forever
Up to 50 active members
Most popular
Local Favourite
$39/mo
Up to 500 active members
Local Legend
$79/mo
Up to 1,500 active members
Active member = someone who earns or redeems a reward at least once that month. Upgrade only when you outgrow free.
Built for independent cafes
Specialty cafes, neighbourhood roasters, suburban breakfast spots, daily-rush espresso bars. The places where regulars actually come back. Not built for chains, not built for franchises.
Independent cafes deserve the same digital loyalty tools the big chains take for granted. Jonathan, our founder, spent 25 years in retail working at Tesco and supporting some of the world's biggest loyalty programmes, including Tesco Clubcard. Now we've distilled that experience down to something a cafe owner can set up before the lunch rush.
No enterprise contracts. No sales calls. No hidden costs. Just loyalty that works on the counter you already have.
Switch to digital in under a day. Honour every existing stamp.
See how to switchCountloyal runs on the same cloud infrastructure trusted by banks and enterprise platforms. Your loyalty programme stays fast and reliable whether you have 50 members or 5,000.
Hosted on enterprise-grade infrastructure with automatic failover.
Your customer list is yours. We never sell data. Encrypted at rest and in transit. Export anytime.
From pilot to thousands of members, the platform scales without you noticing.
Set up in 10 minutes. Your first 50 members are free, forever. No credit card.
No credit card. First 50 members free, forever.